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"Pink Venom" is the fourth digital single by BLACKPINK. It was released on August 19, 2022, as the pre-release single for the group's second full-length album, Born Pink.

Background[]

On August 1, 2022, a 'Born Pink' announcement trailer was posted on the group's social media accounts announcing that the group will be releasing a pre-release single in August, an album in September, and starting a world tour in October.[1] On August 8, a release poster was posted on the group's social media accounts which revealed the name of the pre-release single to be, "Pink Venom", and the release date to be August 19.[2] On August 19, 2022, the MV was released, alongside the #PinkVenomChallenge.

Promotions[]

BLACKPINK held a livestream through YouTube on August 19 at 12pm KST.[3] During the stream, the group introduced their new digital single, "Pink Venom". They also talked about the behind-the-scenes of filming the music video, gave spoilers about their second full-length album, play games, and answered questions sent by fans.[4] On August 17, YG Entertainment unveiled a schedule for the group's "Light Up The Pink" campaign, in which several landmarks worldwide will be lit up pink to promote the song starting August 18.[5] The group performed the song at the 2022 MTV VMAs on August 28, making them the first K-pop female act in history to do so.[6] A pre-recorded performance was also aired the same day at Inkigayo.[7]

Music video[]

In 24 hours, "Pink Venom"'s music video had received 90.4 million views on YouTube.[8] On August 20, it hit 100 million views on YouTube after one day, five hours, and 36 minutes. It is the fastest music video by any female artist in YouTube history to hit the 100 million mark.[9]

On August 27, the music video surpassed 200 million views on YouTube. It is the fastest Korean music video in 2022 to reach 200 million views.[10]

On August 4, 2023, the music video reached 700 million views.[11]

Commercial performance[]

As of August 20, "Pink Venom" got 69 #1's on the iTunes Top Songs chart. The song also hit #1 on the realtime chart for Bugs, Vibe, and Genie.[12] "Pink Venom" debuted at #1 on Spotify’s Global Top Songs chart. It's the first Korean song to debuted at #1 and spend three days at #1.[13][14] "Pink Venom" debuted at #2 on the weekly Spotify Global Top Songs chart with 41,286,215 streams.[14]

"Pink Venom" debuted at #1 on the Australian Recording Industry Association (ARIA)’s Singles chart. They are the first Kpop artist to do so.[15]

"Pink Venom" debuted at #1 on the Billboard Global 200 chart and the Billboard Global Excl. U.S. chart. This is the BLACKPINK's first song to get #1 on Billboard Global 200. Luminate reported that through August 19 - August 25 "Pink Venom" got 36,000 download sales and 212.2 million streams. The song also debuted at #22 on the Billboard Hot 100.[16]"Pink Venom" has spent six weeks on the Billboard Hot 100 making it the first kpop song by a group to do so.[17] "Pink Venom" has spent three weeks on the Billboard Global Excl. U.S. chart, making it the first song by Kpop artist to do so in 2022.[18]

"Pink Venom" debuted at #22 on the United Kingdom’s official singles chart.[19] The song has spent three consecutive weeks in the top 40, making it the first song by a Kpop artist to do so.[20]

"Pink Venom" reached 100 million streams on Spotify in 17 days.[21]

"Pink Venom" debuted at #36 on the Billboard Billboard Pop Airplay chart. This is the first song by a Korean girl group to enter the chart.[18]

On May 28, 2023, the Recording Industry Association of Japan announced that "Pink Venom" had received a gold certification for reaching 50 million streams in Japan.[22]

Merchandise[]

On August 26, 2022, official merchandise was made available through the Weverse shop.[23]

Awards[]

Music show wins[]

Music show Date
Show Champion (MBC M) August 24, 2022[24]
M Countdown (Mnet) August 25, 2022[25]
September 1, 2022[26]
September 8, 2022[27]
Inkigayo (SBS) September 4, 2022[28]
September 18, 2022[29]
September 25, 2022[30]

Gallery[]

Promotional[]

Music video behind[]

On September 2, 2022, behind the scene photos from the music video shoot were posted on the YG Family Naver account.[31]

Achievements[]

References[]

  1. @ygent_official on Twitter (August 1, 2022)
  2. @ygent_official on Twitter (August 8, 2022)
  3. @ygent_official on Twitter (August 16, 2022)
  4. (KR) Newsinside: 블랙핑크, 19일 '핑크베놈' 컴백 카운트다운 글로벌 생중계...블링크와 소통→활동 계획 스포
  5. @ygent_official on Twitter (August 17, 2022)
  6. MTV: Blackpink, Jack Harlow, Lizzo, And Måneskin Will Perform At The VMAs
  7. BLACKPINK to appear on Inkigayo, “We don’t mind sleeping less since we want to perform on music shows”
  8. Soompi: BLACKPINK Officially Achieves Their Biggest MV Debut Ever With “Pink Venom”
  9. Soompi: BLACKPINK Sets New YouTube Record As “Pink Venom” MV Soars Past 100 Million Views
  10. Soompi: BLACKPINK’s “Pink Venom” Becomes Fastest 2022 K-Pop MV To Surpass 200 Million Views
  11. Soompi: BLACKPINK’s “Pink Venom” Soars Past 700 Million Views In Less Than A Year
  12. Soompi: BLACKPINK Sweeps iTunes Charts All Over The World With “Pink Venom”
  13. Soompi: BLACKPINK’s “Pink Venom” Becomes 1st Korean-Language Song To Hit No. 1 On Spotify’s Global Top 50
  14. 14.0 14.1 Soompi: BLACKPINK Sets New Record For Female K-Pop Artists On Spotify’s Global Weekly Chart
  15. Soompi: BLACKPINK Becomes 1st K-Pop Artist To Debut A Song At No. 1 On ARIA Singles Chart
  16. Soompi: BLACKPINK Becomes 1st Girl Group In History To Top Billboard’s Global 200 + Debuts At No. 22 On Hot 100 With “Pink Venom”
  17. Soompi: BLACKPINK’s “Pink Venom” Becomes Longest-Charting K-Pop Group Song Of 2022 On Billboard’s Hot 100
  18. 18.0 18.1 Soompi: BLACKPINK Reigns Over Billboard’s Global Excl. U.S. Chart For 3rd Straight Week With “Pink Venom” + Continues Strong On Global 200
  19. Soompi: BLACKPINK Makes History On UK’s Official Singles Chart With “Pink Venom”
  20. Soompi: BLACKPINK’s “Pink Venom” Becomes 1st K-Pop Girl Group Song Ever To Spend 3 Weeks In Top 40 Of UK’s Official Singles Chart
  21. Soompi: BLACKPINK Makes Girl Group History On Spotify As “Pink Venom” Hits 100 Million Streams
  22. Soompi: TWICE Earns Their 1st-Ever Double Platinum RIAJ Certification In Japan For Streaming + BTS And BLACKPINK Go Gold
  23. @ygent_official on Twitter (August 26, 2022)
  24. Soompi: Watch: BLACKPINK Takes 1st Win For “Pink Venom” On “Show Champion”; Performances By Choi Ye Na, BAE173, And More
  25. Soompi: Watch: BLACKPINK Takes “Pink Venom” 2nd Win On “M Countdown”; Performances By IVE, THE BOYZ, Ha Sung Woon, And More
  26. Soompi: Watch: BLACKPINK Takes “Pink Venom” 3rd Win On “M Countdown”; Performances By TWICE, SHINee’s Key, IVE, And More
  27. Soompi: Watch: BLACKPINK Takes “Pink Venom” 5th Win And Triple Crown On “M Countdown”; Performances By IVE, ONEUS, Key, And More
  28. Soompi: Watch: BLACKPINK Takes 4th Win For “Pink Venom” On “Inkigayo”; Performances By SHINee’s Key Ft. NCT’s Jeno, TWICE, IVE, And More
  29. Soompi: BLACKPINK Takes 6th Win With “Pink Venom” On “Inkigayo”
  30. Soompi: Watch: BLACKPINK Takes 7th Win For “Pink Venom” On “Inkigayo”; Performances By BLACKPINK, NMIXX, And More
  31. @ygent_official on Twitter (September 2, 2022

Video links[]

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