ASND Label (어센드 레이블), better known simply as ASND, is a South Korean start-up and management agency. It was founded on January 26, 2025.
History[]
2025–present: Foundation, fromis_9, official SNS accounts, Wendy[]
On November 29, 2024, Pledis Entertainment announced that fromis_9 would be parting ways with the agency after ending their exclusive contracts with them on December 31, as they decided not to renew.[2] On the same day, it was announced that the group would release a fan song as a gift to their fandom, Flovers, on December 23.[3] On December 6, it was announced that the special single will be titled "From".[4]
On January 26, 2025, ASND announced that five of the eight members, Hayoung, Jiwon, Chaeyoung, Nagyung and Jiheon, had signed on with them.[5] Additionally, the agency are currently negotiating the group's trademark rights with Pledis Entertainment.[6]
On February 18, the agency opened their official SNS accounts.
On March 26, ASND posted a teaser for "fromis_9", indicating they have obtained trademark rights for the group.[7]
On April 25, ASND teased a new artist that they have signed.[8] Later on the same day, the agency announced that Wendy signed an exclusive contract with them.[9]
Artists[]
Groups[]
- fromis_9 (2025–present)
- Song Hayoung (2025–present)
- Park Jiwon (2025–present)
- Lee Chaeyoung (2025–present)
- Lee Nagyung (2025–present)
- Baek Jiheon (2025–present)
Soloists[]
- Wendy (2025-present)
References[]
- ↑ (KR) mydaily: [공식] 플레디스 떠난 프로미스나인 5인, 그룹 활동 지속 확정…"팀명 사용은 협의 중" (전문)
- ↑ (KR) Sports DongA: 프로미스나인 전원 하이브 탈출...플레디스 나간다 [공식]
- ↑ Soompi: fromis_9 To Part Ways With PLEDIS Entertainment
- ↑ Soompi: fromis_9 Announces Release Of Upcoming Special Single "from"
- ↑ (KR) JTBC: 프로미스나인 하영·지원·나경·채영·지헌, 어센드 전속계약 '새 출발'
- ↑ Soompi: fromis_9's Song Hayoung, Park Jiwon, Lee Nagyung, Lee Chaeyoung, And Baek Jiheon Sign With New Agency
- ↑ fromis_9 Secures Rights To Their Group Name + Drops New Profile Pictures
- ↑ @ASNDLABEL on X (April 25, 2025)
- ↑ Soompi: Red Velvet's Wendy Signs With New Agency Following Departure From SM + Drops Stunning Profile Photos
Official links[]
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